COVID-19 has resulted in 76% of Brits taking up a new form of exercise during lock-down with 81% intending to keep up the new routine.
So, with consumers striving to focus more on their overall lifestyle and ﬁtness choices it will in turn lead to an increased interest in active lifestyle products and brands, ultimately creating increased opportunities for growth in the Sports and Fitness industry.
THE OPPORTUNITY IS NOW!
Our 9 brand insights specifically for the Sports and Nutrition categories will enhance your ability to connect with your consumer and reach new audiences.
Each insight combines strategy and creativity and is demonstrated through real design projects that have all made a genuine difference for our clients.
Click here to download the full insights or request a printed version.