Understanding a category and recognising the need-states that drive consumer behaviour is crucial in creating Branded Packaging, Shopper Marketing and Trade Comms that stand out from the crowd and connect with consumers.
Having partnered with a wide range of Sports and Nutrition brands across all aspects of active lifestyle and ﬁtness products, our design studio has built a wealth of knowledge and insights into consumer purchase decisions within this category – which we want to share.
Our 9 brand insights specifically for the Sports and Nutrition categories will enhance your ability to connect with your consumer and reach new audiences.
Each insight combines strategy and creativity and is demonstrated through real design projects that have all made a genuine difference for our clients.
Watch this space!